Having a strong and active community of digital champions is crucial in the digital transformation era.
Digital champions are tech lovers who help and inspire others to use digital tools, enhancing peer-to-peer learning and supporting digital inclusion. They help to increase technology adoption, reduce resistance to change, improve digital literacy, and foster innovation. Digital champions act as a key bridge between technology and users, making sure that digital projects are successful and lasting.
Here are some things to consider when building a sustainable and engaged community of digital champions:
Make the Role Description Clear
Engagement depends on clarity. Set clear roles for your digital champions. This will help them know what’s expected from them, how they can contribute to the community, what impact they can have, and how they stand to benefit from their involvement.
Listen Actively
Active listening is vital for building an engaged community. Key business stakeholders, who benefit from leading and supporting a new champions community should pay attention to what your digital champions are saying, empathising with their viewpoints, and replying positively. This creates a feeling of respect and trust within the community.
Build a Safe Digital Space
A safe digital space is one where members can express their opinions, suggestions, and experiences without fear of being judged or criticised, in line with your organisation’s policies and guidelines. Stimulate open and respectful discussion, support inclusivity, and make sure that every voice is valued.
Demonstrate a Growth Mindset
A growth mindset is marked by curiosity and courage. Motivate your digital champions to welcome challenges, learn from errors, and continually seek improvement. This mindset will create a culture of innovation and resilience.
Share Leadership by Design
Leadership is not about rank; it’s about enabling others. Assign tasks and duties to your digital champions based on their abilities and interests. This strategy not only creates a sense of ownership but also stimulates active involvement and engagement.
Promote a Culture of Feedback and Continuous Improvement
Feedback is a powerful tool for continuous improvement. Inspire your digital champions to give their feedback and use it as a basis for improvement across the organisation. Remember, feedback is not just about identifying what’s wrong; it’s also about acknowledging what’s working well and expanding on it.
At Transparity, we work with you to create a sustainable and engaged community of digital champions by sharing leadership, making roles clear, listening actively, and building a safe digital space. We promote a growth mindset and a culture of feedback. What makes us different is:
- We invest time to build a solid foundation.
- We explore challenges before offering solutions.
- We keep your vision and goals in mind.
- We adjust our approach to suit your specific needs.
Creating a sustainable and engaged community of digital champions requires intentional effort and strategic planning. By applying these tips, you can create a community that is not only sustainable and engaged but also able to drive digital transformation in your organisation. Remember, the power of your community of digital champions lies in its members. Empower them, and they will become your best digital supporters.
